The Importance of Preserving Cash in a Downturn

Sponsored By CFO Europe Research Services

Topics:

Accounting > Cash Flow

Financial Crisis

View White Paper now

Free registration is required

Abstract:

In 2008, KPMG in the UK commissioned CFO Research Services. The research is based on feedback from 556 finance executives from large European and US organizations, covering all major industries. The organizations' annual revenue ranged from £350m to over £20b. CFO Europe Research Services conducted the survey and provided the statistics relating to the survey; however, all content, views and opinions outlined in this report are the responsibility of KPMG in the UK.

In the current environment, it's not just the high performers who are increasing their focus on cash. We're living in a time where business complexity continues to grow, globalization places increasing strains on the supply chain, and the availability of credit is no longer guaranteed. When cash from external sources is in such short supply, it's the businesses that can find and release cash from their working capital and other areas that will be best positioned to respond to market changes and preserve and create value for shareholders.

Search White Papers